Strategic Business Units

The five Strategic Business Units represent the former Trade and Industry divisions.

Since 2011 the Zeppelin group is restructured into five Strategic Business Units (SBUs):

• Construction Equipment EU
• Construction Equipment CIS
• Rental
• Power Systems and
• Plant Engineering

The restructuring forms are the basis for optimized customer orientation, more cooperation, higher cost conscience, innovation and exploitation of all synergies.

With our ambitious, strategic targets, Growth, Profitability, Stability, and the new Group structure, we are well prepared to face the challenges of the future.